Three selected girls—blonde, brunette, and redhead—wait in chains in the reception room. It's early morning, and no one has come for them yet. Suddenly, a door opens, and they turn their heads in terror. A middle-aged man, Severo Matanzas, a horrendously ugly drug lord and millionaire, eyes them greedily, eager for his first choice at the brothel.

Severo Matanzas submits each girl to a long, humiliating physical examination before selecting Monique, a young French brunette who has been at the brothel for just over a week. Matanzas, crazed by lust, cannot wait to get her to the private room, unable to restrain himself any longer.

In the private room, Matanzas begins the sadistic sexual games he has always dreamed of. Uncontrolled by his violent urges, he takes out his grievances on Monique’s lovely body, making her perform the most humiliating actions. He knows he won't be punished, no matter what he does.